First batch of MX-5 RF rolls out of MIAS


    Bermaz Auto Philippines, the exclusive distributor of Mazda vehicles and parts in the country, handed over the keys of the first batch of the latest fourth generation MX-5 RF to their new owners during handover ceremonies held on the final day of the 2017 Manila International Auto Show.

    MX-5 ND Chief Designer and now the model’s Program Manager, Masashi Nakayama, from Mazda Corporation, Japan, graced the special event and personally turned over the keys to the first eleven new owners of the MX-5 RF in the country.

    “It is a special day for us at Mazda Philippines to see the smiling, happy owners of the newly launched MX-5 RF drive away with their brand new cars, shares Steven Tan, president and CEO of BAP. He adds, “Having Nakayama-san personally give the keys them makes the event even more meaningful as it is not always one gets to meet the person who designed the car he or she drives.”

    Most of the new MX-5 RF owners are members of the Miata Club Philippines, the 20-year old car club of MX-5 enthusiasts whose loyalty to the two-seat, open top roadster has remained steadfast over the years.

    The MX-5 RF – Retractable Fastback, is the latest addition to the lineup of MX-5 variants since it was first launched in 1989. With its timeless sports car styling, Mazda has aimed to provide the additional safety, security and functionality of a power retractable hardtop, with the classically elegant form of a fastback.

    The MX-5 RF boasts the same compact packaging as the soft-top model; except for a 5mm increase in the height of the roof, it maintains the same overall length, width, and wheelbase. This compact packaging properly expresses the stability and dynamism of the car’s road-gripping stance.

    “We expect the MX-5 RF to expand the audience of our best-selling sports car in the local market with the security, durability and comfort afforded by the power-
    retractable hardtop version, adds Tan.

    Bermaz Auto Philippines, Inc. is the exclusive distributor of Mazda vehicles and parts in the Philippines. Its current product line-up now includes the new CX-3 small crossover, the Mazda2 sub-compact sedan and hatchback, the Mazda3 compact sedan and hatchback, the Mazda6 full-size executive sedan and sports wagon, the all-new CX-5 five-seater and the all-new CX-9 seven-seater premium crossovers, the MX-5 2-seater sports roadster and the BT-50 pickup truck. Mazda Philippines ranks first in the 2016 J.D. Power Philippines Customer Service Index Study which states that Mazda is among the best in the country when it comes to service quality, service initiation, vehicle pick-up, service facility, and service advisor performance. There are 18 Mazda 3S dealerships located across the Philippines and Metro Manila – Mazda Greenhills, Mazda Pasig, Mazda Quezon Avenue, Mazda North EDSA, Mazda Alabang, Mazda Makati, Mazda Cavite, Mazda Sta. Rosa, Mazda Pulilan, Mazda Pampanga, Mazda Dagupan, Mazda Cabanatuan, Mazda Tarlac, Mazda Negros, Mazda Cebu, Mazda Iloilo, Mazda Cagayan De Oro and Mazda Davao.


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